葉品萱, 葉雅心, 賴羽柔, 張蒽棈 - Yeh,Pin Hsuan, Yeh, Ya Hsin, Lai, Yu Rou, Chang, En Ching
「崗好」- 復興馬崗瀕臨消失的文化
馬崗漁村是位於台灣極東角的小漁村，擁有豐富海洋資源外，還有因當地特殊地質及氣候而建的石頭屋，以及採集沿岸經濟作物的海女文化而聞名。我們透過「崗好」系列設計，改良傳統包裝，重新設計禮盒呈現當地文化特色，讓年輕世代重新認識馬崗漁村。設計內容以馬崗最賴以維生的經濟作物“石花菜”為主，由原本乾燥的石花菜，製成多種風味的石花凍伴手禮盒與可即時飲用的石花凍飲包，並運用禮盒周邊產品結合AR科技多媒體互動，展現馬崗漁村地理之美，以及海女阿嬤們的生活樣貌。
-
Ma-gang Fishing Village is a small fishing village located in the far north-east corner of Taiwan. It is rich in marine resources. It is also famous for its stone houses built due to the local special geology and climate, and the Ama culture of collecting cash crops. We made series of designs, improving traditional packaging and redesigning gift boxes with local cultural characteristics, allowing the younger generation to re-understand Magan Fishing Village. The design content is mainly based on "Gelidium", the most important economic crop in Magang. We turned the originally dried Gelidium into a variety of flavored Gelidium Jelly gift boxes and spout bag, It also uses gift box peripheral products combined with AR technology multimedia interaction to show the geographical beauty of Magang Fishing Village and the life of the Ama.
