快節奏的生活步調加上激烈的社會競爭,約七成國人陷入亞健康狀態(亦稱灰色狀態)。我們將這些悄悄「藏」在現代人的各種亞健康徵狀化身為生動、詼諧的角色與圖像,並選擇生活中常見的公仔、海報等作為載體,直覺性地審視自身狀態,並在轉變為具體疾病前得以有危機意識,促使人們積極改善。
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The fast pace of life coupled with fierce social competition has led to about 70% of the Taiwanese population falling into a state of sub-health (also known as the grey state). We have transformed the various symptoms of sub-health quietly hidden in modern people into vivid and humorous characters and images, and selected dolls and posters commonly seen in our lives as carriers to intuitively examine our own state, and to raise awareness of the crisis before it turns into a specific disease, so as to motivate people to actively improve their health.