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charomatic lab.|色彩調香實驗室

卓姵妏, 朱姮諭 - Angelyn Tokino, Heng-Yu Chu

根據訪談內容,多數使用者選擇香氛的標準會以「適合自己」或「自己喜歡」為主;尤其如果選擇調香而非直接購買品牌香氛,則代表使用者對於掌控香氛獨特性與組成的傾向越明顯。 charomatic lab. 參考香水輪的標準配色與色彩心理學,形塑不同造型與肢體語言的角色,分別代表不同香調。期待將香調描述文字轉化為視覺暗示的過程,能降低原本以文字名稱作為選擇依據的影響程度;並且根據色彩心理學與問卷調查結果為每種角色整理出不同的對應性格標籤,將在調香體驗最後揭示內容,以達到「調香心理測驗」的效果。 - According to the interviews, most users' criteria for choosing a fragrance are based on "it suits them" or "they like it"; especially if they choose to blend fragrances rather than directly purchase brand fragrances, it means that users are interested in controlling the uniqueness and uniqueness of the fragrance. The tendency of composition is more obvious, charomatic Lab. referring to the standard color matching and color psychology of the perfume wheel, characters with different shapes and body language are created to represent different fragrance notes. It is expected that the process of converting fragrance description text into visual cues will reduce the influence of the original text name as the basis for selection; and based on color psychology and questionnaire survey results, different corresponding personality labels will be sorted out for each character, which will be used in the fragrance description. The final content of the fragrance experience is revealed to achieve the effect of a "psychological test of fragrance blending".

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