原住民多數分佈於花東地區，然而該地對於多數人而言地理偏僻、交通不便。為了推廣其料理，選用超商餐盒的形式，突破地理及交通限制，讓更多人輕鬆品嚐原住民美食與文化。
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The majority of Taiwan's indigenous people are located in the Eastern Taiwan. However, this area is often perceived as remote and with limited transportation access by many. In order to promote their cuisine, indigenous dishes are being packaged in convenience store bento boxes. This initiative aims to overcome geographical and transportation limitations, allowing more people to easily savor the flavors of Taiwan's indigenous cuisine and culture.
